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Case Study · Basketball · India

Coaching the Coaches: Building a National Basketball Programme in India

How AETHLOS worked with the Hi 5 Youth Foundation to raise coaching standards, sharpen technical delivery and build a talent pathway across one of India’s largest free grassroots basketball programmes.

Client
Hi 5 Youth Foundation
Location
Mumbai, India
Service
Coach Education & Development
Partner Since
2024
Hi 5 Youth Foundation logo
4,000+
Children trained daily
35
Centres nationwide
8
Indian states reached
The Client

Scale Without Losing Standards

The Hi 5 Youth Foundation is a Mumbai-based sports non-profit founded in 2015 that provides free basketball coaching to underprivileged boys and girls. It is one of the largest programmes of its kind in the country. Hi 5 trains more than 4,000 children every day across 35 centres in eight Indian states, with a full-time coach assigned to each centre and a structured in-house curriculum running through beginner, intermediate, advanced and elite levels under its flagship Hope Thru Hoops programme.[1][2]

Scale of that kind creates a specific problem. When a programme grows from a handful of Mumbai centres to dozens of sites spread from Gujarat to Arunachal Pradesh, the limiting factor stops being courts or equipment and becomes the consistency of what happens in a session. A child in a tribal residential school in Naroli should receive the same quality of coaching, in the same technical language, as a child in Andheri. That is a coach development problem before it is a player development problem.

Children training at a Hi 5 Youth Foundation centre
The Brief

An Appointment That Became a Partnership

In April 2024, Hi 5 appointed Tasos Traianos as Head Consultant to oversee its basketball programme. The remit was to guide and support the coaching staff, and to make sure they had the resources and the training to deliver at a standard the organisation’s ambitions demanded.[3]

Founders R Sundar and Usha Sundar framed the appointment around building a positive, high-standard coaching environment across the whole organisation. From the AETHLOS side, the attraction was the alignment: an organisation using basketball as a platform for education and life outcomes, not as an end in itself.[3]

“

There is an undeniable passion and determination to excel within the Hi 5 community.

What began as a single appointment has become a continuous working relationship. Hi 5 describes the collaboration as ongoing since 2024, and credits it with helping to shape the foundation’s training frameworks. The organisation positions work with internationally experienced coaches as a deliberate strategy: strengthening its basketball ecosystem through outside expertise, shared knowledge and a different perspective on familiar problems.[5]

What We Did

Five Pillars of the Programme

01

Coach Education & Training

On-court practice paired with structured classroom sessions, so every technical decision has a reason the coach can explain and defend - built around consistency, clarity and professionalism in delivery.

02

Technical Development

Refining coaching methodology with the Hi 5 technical team - movement, session construction and progression, and game-realistic practice built on the Constraints-Led Approach.

03

Curriculum & Player Development

Deepening Hi 5’s existing multi-level curriculum with real structure. The rebuilt Intermediate curriculum was signed off by foundation leadership in 2026 and is now the working framework.

04

Talent Identification

A clearer, consistent way of spotting and tracking players ready to progress towards district, state and national competition, and towards the Hi 5 Academy.

05

Implementation & Review

Repeated in-country visits, competitive matches watched alongside training, and a six-day, 36-hour senior coach intensive in March 2026.

None of the above is a document exercise. Delivery has run through repeated in-country visits, with time spent watching competitive basketball as well as training. In March 2026, AETHLOS returned to Mumbai to run a six-day, 36-hour intensive for Hi 5’s senior coaches, combining on-court work with classroom sessions on advanced coaching technique and session delivery. A central strand was the mindset of the coach: how the organisation’s stated values get translated into day-to-day behaviour on the court. The visit also included attending the Mayor Basketball Cup, run with the Brihanmumbai Municipal Corporation, to see the players in a competitive setting.[4]

Hi 5 senior coaches during the March 2026 coaching intensive
The six-day, 36-hour coaching intensive delivered to Hi 5’s senior coaches, March 2026.
36
Hours of intensive on-court and classroom training delivered to Hi 5 senior coaches across six days, March 2026
The Programme Today

What the Numbers Look Like Now

Hi 5 reports the following across its programme, reflecting the competitive environment the coaching work supports:[1]

258
players at State Championship level
13
players at the National Championship
16
players selected for Jr. NBA Nationals
74
podium finishes in 2023-24
168
students in Pathways to Success
Hi 5 Youth Foundation players competing in a tournament

These are Hi 5’s organisational results, delivered by Hi 5’s own coaches and staff. AETHLOS’s contribution is upstream of them: the coach education, the technical standards and the development planning that the front-line delivery rests on.

Why This Work Matters

The Multiplier Is the Point

Training one coach well changes the experience of every child that coach will ever work with, and it keeps changing it long after the consultant has flown home.

In a programme of this size, investment in coaches is the highest-leverage investment available.

It also worked because it was built with the organisation rather than imposed on it. Hi 5 had a curriculum, an experienced technical leadership and a strong culture already in place. The role was to sharpen what existed, add international coaching methodology where it genuinely added something, and leave behind capability rather than dependence.

What Transfers

The Same Model, Any Scale

The same model applies to any organisation running sport at scale: national federations, school trusts, multi-site academies and charities. The components are consistent.

  • Coach education designed around how coaches learn, not just what they should know
  • A technical framework that gives every session a shared language
  • Curriculum and long-term development planning tied to real progression points
  • Talent identification that is systematic and repeatable
  • Delivery on the ground, reviewed in competition, and revisited
Work With Us

Let’s Talk.

Running a multi-site sport programme and wondering whether your coaching is consistent across it? That is the conversation we have most often.

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View Sources & References
  1. Hi 5 Youth Foundation, “Our Impact”. hi5youthfoundation.com/impact
  2. Hi 5 Youth Foundation, “Hope Thru Hoops” programme overview. hi5youthfoundation.com/programs/hope-thru-hoops
  3. Ekalavyas, “Former Greek Basketball Pro Hired by Mumbai non-profit”, 18 April 2024. ekalavyas.com
  4. Hi 5 Youth Foundation, “Coach Tasos returns for a 36-hours intensive training”, 18 March 2026. hi5youthfoundation.com
  5. Hi 5 Youth Foundation, “Hi 5 Academy”. hi5youthfoundation.com/hi-5-academy